February 11, 2010On IdeasBrainstorming is taught as the primary tool for creative thinking. The problem is it doesn’t work. Don’t get me wrong. There are some who do it well. IDEO is legendary for their ability to brainstorm. They have rules painted on the walls. Everyone learns them. It works for them. They are the exception, not the [...]
January 25, 2010AgencyI’m working on site for a new client this week. We are thinking about online and social media strategies (officially), but I am thinking (actually) about working in an office environment versus working in my own office. I’ve worked on-site for clients from time-to-time and it’s very disorienting initially, then it becomes very comfortable – [...]
