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PR

Communication Architecture, Pt. 3

February 2, 2010

Part 3 on the Comm. Arch. model that I’ve been developing and using with clients. The reason I’ve been working on this is to try and develop a strategic dashboard that will help CEO’s and CMO’s manage their end of the communication, content and conversation of their brands, people and organization. There is a big [...]

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Communication Architecture

Thumbnail image for Communication Architecture January 27, 2010Comm Arch

This whole communication thing has gotten really complicated. I’m speaking now about the profession of communications, which I’ve worked in for nearly two decades now. We all know about the proliferation of media, and we know that communication shops (i.e. agencies and consultancies of all shapes and sizes) face challenges left and right. Now we [...]

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