Posts tagged as:

listening

Communication Architecture, Pt. 3

February 2, 2010

Part 3 on the Comm. Arch. model that I’ve been developing and using with clients. The reason I’ve been working on this is to try and develop a strategic dashboard that will help CEO’s and CMO’s manage their end of the communication, content and conversation of their brands, people and organization. There is a big [...]

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Communication (?) Architecture, Pt. 2

Thumbnail image for Communication (?) Architecture, Pt. 2 February 1, 2010Comm Arch

This model is a tool, but it is not a perfect one. For starters, I don’t like the name of it. And not just because it is too long and sounds a bit self-important (guilty on both accounts). No, what really bothers me is that it seems to be about communication, and so much of [...]

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Communication Architecture

Thumbnail image for Communication Architecture January 27, 2010Comm Arch

This whole communication thing has gotten really complicated. I’m speaking now about the profession of communications, which I’ve worked in for nearly two decades now. We all know about the proliferation of media, and we know that communication shops (i.e. agencies and consultancies of all shapes and sizes) face challenges left and right. Now we [...]

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Office culture as social media (aka. how-to become part of a culture)

January 25, 2010Agency

I’m working on site for a new client this week. We are thinking about online and social media strategies (officially), but I am thinking (actually) about working in an office environment versus working in my own office. I’ve worked on-site for clients from time-to-time and it’s very disorienting initially, then it becomes very comfortable – [...]

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