Posts tagged as:

Agency

Communication Architecture, Pt. 3

February 2, 2010

Part 3 on the Comm. Arch. model that I’ve been developing and using with clients. The reason I’ve been working on this is to try and develop a strategic dashboard that will help CEO’s and CMO’s manage their end of the communication, content and conversation of their brands, people and organization. There is a big [...]

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Communication (?) Architecture, Pt. 2

Thumbnail image for Communication (?) Architecture, Pt. 2 February 1, 2010Comm Arch

This model is a tool, but it is not a perfect one. For starters, I don’t like the name of it. And not just because it is too long and sounds a bit self-important (guilty on both accounts). No, what really bothers me is that it seems to be about communication, and so much of [...]

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Office culture as social media (aka. how-to become part of a culture)

January 25, 2010Agency

I’m working on site for a new client this week. We are thinking about online and social media strategies (officially), but I am thinking (actually) about working in an office environment versus working in my own office. I’ve worked on-site for clients from time-to-time and it’s very disorienting initially, then it becomes very comfortable – [...]

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DIY web 2.0 agency presence (without a staff or an agency)

January 21, 2010Agency

Yeah, I know…poor me, huh? Okay, so first things first – we have the url secured and the WordPress template (I’m using Thesis from DIY) loaded and functional. But I don’t like the design. And I’m not an official designer. I started life as a Creative Director, but I’m a writer more than an artist. [...]

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Doing versus thinking…

January 20, 2010Agency

It’s really nice to just sit and think about things – to roll them around in your mind, take them apart and reconstruct them in various ways. In a way, it is very satisfying. But only in a way – and that way is fleeting. Just a moment. Doing is very different. It is messy [...]

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